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Upgrading to WordPress 2.7

I’ve taken the plunge and upgraded this blog to WordPress 2.7. I tried it out on a couple of my niche blogs first, and it was pretty straight forward. A couple of plugins had to be upgraded as well, but this is simple (if a little time consuming).
WP 2.7 has a number of changes which [...]

Blog Marketing: Establishing Expertise

If you are attempting to build an audience as an expert in your niche it is important that your blog posts show off your expertise.
Some people attempt to paint themselves as an expert by telling everyone what an expert they are. Unfortunately this approach–even when it is true–tends to create the opposite impression.
Here are [...]