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Selling Services to Local Businesses

By Derrick | April 27, 2009

You can make a comfortable living selling Internet marketing services to local businesses. More and more people are using the Internet to search for local suppliers of items they want to buy, and business owners are becoming more aware of the importance of getting a high search engine ranking.

Some business owners are even starting to understand that it’s not really about the amount of traffic they get to their website, but about the number of visitors who convert into buyers.

And a standard Internet marketing tool, the autoresponder, provides an excellent way for any business to follow up with its customers – whether they’ve just bought a swimming pool or a can of paint.

What kind of services can you sell? Well, search engine optimization is a service which many websites desperately need. Increasing traffic through link building – article marketing, social media, bookmarking – is another useful service to offer. Copywriting, tracking and testing, and newsletter management are also in demand.

Business owners are interested in getting the Internet to work for them, but as a general rule they aren’t interested enough to do it themselves. They’d rather employ someone who has the knowledge and understanding of online marketing to handle their website promotion. And that’s where you come in.

At some point, you’ll probably find yourself explaining what it is you can do for your new small business client. Because they don’t have the background knowledge you have, it’s easy to lose them and be confronted by blank stares.

I’ve put together a short video training course aimed at small business owners, which is intended to give them a basic understanding of what Internet marketing is about. It’s pure information – no pitchfest here.

Take a look – hopefully you’ll learn something too!

It’s called eMarketing Essentials and there’s no charge – not even an opt-in.

Let me know what you think!

Topics: Offline Business | 38 Comments »

38 Responses to “Selling Services to Local Businesses”

  1. Mira from Contemporary Dining Chairs Says:
    April 29th, 2009 at 3:58 am

    Heading over to take a look. Will be back to tell you what I think.

  2. Mira from Contemporary Dining Chairs Says:
    April 29th, 2009 at 4:02 am

    Have downloaded your some what complicated system. Hope to make sense of the pdf in a while.

  3. Property websites Australia Says:
    May 4th, 2009 at 5:13 pm

    Keep Posting !!!

    This is really informative! Thanks for sharing this.

  4. am Millington from Sgolf equipment Says:
    May 5th, 2009 at 11:27 am

    Nice set of links – I’ll have to check these out!

  5. Terry from Scrub Tops Says:
    May 7th, 2009 at 8:45 am

    It’s not often that you see a tutorial like this in the sense that the author says it’s free of charge and it’s really free of charge.

    I would check this out (seriously)at home. I’ll be back tomorrow to share my thoughts on the video.

    I would like to point out that people who leave their comments here are already making a living by offering services that you mentioned in the post.

    Now, for people who are new to this, I would like to say that you have been given the foundation with that idea of offering services to local business. I strongly suggest you watch the video and learn from the man born for marketing.

    Direct Marketer = Derrick Markotter

  6. Terry from Scrub Tops Says:
    May 8th, 2009 at 4:56 am

    Saw the video. Great tips all around. This should really help people who wants to “make money online”. Keep it up Derrick.

  7. Instant SEO from Rom Machine Says:
    May 8th, 2009 at 2:55 pm

    It is nice information.Thanks for sharing….

  8. David from SEM Labs Says:
    May 10th, 2009 at 8:57 pm

    I have not picked up any local work via my top spot on my Google Local Search listing even though I am getting over one impression a day. I wonder if I am doing something wrong? :(

    Davids last blog post..SEO Help – Advice on Search Engine Marketing

  9. Houston search engine optimization Says:
    May 17th, 2009 at 11:09 am

    Updates and announcements are good!!!

  10. Autoseller Network Says:
    May 21st, 2009 at 5:05 am

    More updates are required.

  11. lee from galaga Says:
    May 21st, 2009 at 9:53 pm

    It’s a tricky thing because local businesses don’t always have a national mindset. And most online marketers have a national or international mindset.

  12. SEOqt from Rom Machine Says:
    May 23rd, 2009 at 1:38 pm

    Hi it is very informative. Thanks for sharing with us.

    Thank You..

  13. vikas from telephone engineer london Says:
    June 2nd, 2009 at 7:01 am

    Hi,
    I saw the video.This is good.
    The tips are helpful for us.
    Thanks for sharing.

  14. Wilson Pon Says:
    June 21st, 2009 at 6:20 am

    I watched the video and I agreed with your opinions! Hmm…, since I have plenty of collectibles, now I knew what to do about it, after reading your article.

    Thanks for giving me the inspiration here! :)

  15. Darrell from Pepper Spray Key Chain Says:
    June 21st, 2009 at 6:54 pm

    These videos are really helpful in promoting my Self Defense Products business online. I really think it’s important for people to be aware of a certain product so that they will be interested to buy it. With these helpful tools, I’ll be able to reach more customers to visit my business site. Thanks!

  16. Rick from Canon Camera Bag Says:
    August 12th, 2009 at 7:15 pm

    Don’t forget that your local chambers of commerce are a good venue to promote your web services. Usually if one or two businesses adopt you than it’s easier to market to their retail/commercial neighbors. Check to see when they have their regular new business meet-and-greets.

  17. killy Says:
    August 17th, 2009 at 4:10 pm

    thanks, i can learn from your article

  18. japh Says:
    August 25th, 2009 at 2:18 pm

    Thanks for sharing this. Very interesting. :-)
    .-= japh´s last blog ..Learn the Dangers in Hypnosis: What a Novice Hypnotist should Avoid =-.

  19. clarky Says:
    September 10th, 2009 at 10:46 am

    That is a great idea to sell services to local businesses. But I think that selling on the Internet will be easier.
    By the you really got a lot of comments, good job :) !
    .-= clarky´s last blog ..Why and How to Boost Word Of Mouth With Your Blog =-.

  20. real estate Las Vegas Says:
    October 11th, 2009 at 6:16 pm

    “I would like to point out that people who leave their comments here are already making a living by offering services that you mentioned in the post.

    Usually if one or two businesses adopt you than it’s easier to market to their retail/commercial neighbors. Check to see when they have their regular new business meet-and-greets.

    It’s a tricky thing because local businesses don’t always have a national mindset. And most online marketers have a national or international mindset.

    This is really informative! Thanks for sharing this.”

  21. Kris from walkie talkie Says:
    October 12th, 2009 at 3:21 am

    Online business can be awesome if you gave time, effort and patience. I’m sure you will be successful if you have this things.
    .-= Kris@walkie talkie´s last blog ..Motorolla Walkie Talkie =-.

  22. Locksmith Services Says:
    October 28th, 2009 at 11:04 pm

    The Link is really good and so is the video. It is quite informative. Keep posting such topics

  23. Tracy from medifast coupons Says:
    October 29th, 2009 at 1:26 am

    For a long time I only looked online for work. But a recent house remodel introduced me to several contractors who said they needed a website when they found out what I did. It made me realize just how many local people do not have a site that want an online precense.

  24. rose from Escorts Directory Says:
    October 29th, 2009 at 2:09 pm

    Hi,

    We just set up a new escort directory website.

    I would really appreciate any and all feedback from the community.

    Thanks!!!

  25. jim from smoothfitness coupons Says:
    October 31st, 2009 at 1:50 pm

    in this time of recession online business,really informative post on business
    .-= jim@smoothfitness coupons´s last blog ..daj654 =-.

  26. jim from Chiropractic SOAP note Says:
    November 17th, 2009 at 8:46 pm

    well online business can be awesome if you gave time, effort and patience. I’m sure you will be successful if you have this things.

  27. Office Design Says:
    November 20th, 2009 at 4:24 pm

    Even local businesses nowadays are using online marketing to boost sales. The video training course you’ve put up would be very useful even for the owners of local business, as well as new online marketers.

  28. Niche Generator Says:
    December 1st, 2009 at 5:06 pm

    By the way of link building technique, we can attract the local clients, because, first the consumers search product locally.
    The poster has mentioned good ideas.

  29. Treadmills equipment Says:
    December 1st, 2009 at 5:08 pm

    We can boost our business by applying the techniques of link building, because each client may be given preference first to the product which are available in local market rather to order from abroad.

  30. Beverly Hills Locksmith Says:
    December 18th, 2009 at 9:40 pm

    Well having listed in the local chamber of commerce can really do a lot of good, no doubt that the videos give a great deal of information on how to promote your business.
    Thanks for sharing the post.
    .-= Beverly Hills Locksmith´s last blog ..Beverly Hills Locksmith: Is your home BUMP KEY proof!!! =-.

  31. Auto Marketing Group Says:
    December 21st, 2009 at 1:09 pm

    Really you have done a good job. The written style is very prompt and the highly practical manners. So fruitful for us

  32. jinnie from mobile banking credit union Says:
    December 22nd, 2009 at 1:13 pm

    Thanks a lot for a bunch of good tips. I look forward to reading more on the topic in the future. Keep up the good work! This blog is going to be great resource. Love reading it

  33. pc RUSH coupons Says:
    December 23rd, 2009 at 7:48 am

    Thanks a lot for posting this video. It was a really helpful and informative video for me. I’m no economist so I often wonder how this all happened and why I’m having to struggle through this downed economy.

  34. Bars and Night Clubs Says:
    December 24th, 2009 at 8:46 am

    I’ve increasingly noticed small businesses in my area pooling their resources and developing a single site for all of them (in this instance they are all located in an arcade)…

    I actually think this is a very good idea, given that for each of them to do there own marketing, SEO etc it is not worthwhile, but all together it makes commercial sense…

    I wonder if there are businesses out there that specialise in this kind of thing?

  35. Looking at rolson tools Says:
    January 27th, 2010 at 5:19 am

    Thanks for posting this helpful guides. Looking forward for more of this.

  36. Event Planner San Francisco Says:
    February 15th, 2010 at 2:46 am

    Great post and great ideas. Thanks for sharing. Looking forward for some more on the same lines.

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    February 18th, 2010 at 1:27 pm

    Your blog is pretty good and impressed me a lot. This article along with the images is quite in-depth and gives a good overview of the topic.

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    Our Sales personnel will counsel you in the choice of shop location, identifying the position and structure most suited to your new activity.

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